Strategic EQ Leadership Index (SELI)

“Are you betting your company’s future on a ‘gut feeling’?”

Personnel decisions are among the riskiest investment decisions a business can make, yet 90% of leaders are still betting on their own vague “gut feeling.”

● THE GUESSING GAME: Most companies are still “guessing” who will succeed and who has potential, relying on abstract predictions instead of decision-critical data.

● HIDDEN “OPERATING SYSTEMS”: Businesses assess high-potential candidates based on what those candidates “want you to see,” rather than how they actually operate under real pressure.

● CULTURAL BLIND SPOTS: Surface-level conversations never reach the “hidden part of the iceberg.” You remain completely blind to “toxic variables” — hidden risks that can destroy team culture from the inside out.

TYPES OF SELI REPORT

1. SELI for Leader

Individual leadership competency report

2. SELI for Employer

Candidate report for Managers and Recruiters

3. SELI for Team

Strategic report for teams

4. Behavioral Intelligence AI-Diagnostic Report

Execution behavior report through artificial intelligence

WHEN IS SELI NEEDED?

RECRUITMENT Most organizations hire based on what candidates "want you to see," leading to mismatched expectations right from the start of employment. → Hire for true behavioral fit.

SUCCESSION Individual performance does not equate to leadership capability. A wrong appointment decision breaks trust and destroys the motivation of the entire team. → Identify true leadership potential.

LEADERSHIP DEVELOPMENT A stagnant team is not always due to a lack of professional expertise. "Blind spots" in leadership behavior are silently destroying performance. → Transform blind spots into strengths.

TRAINING Training based on "feelings" leads to misplaced investments. Not being able to measure behavioral change means the ROI (Return on Investment) is zero. →Guarantee measurable behavioral ROI.

ORG. DECISION When scaling up, restructuring, or optimizing performance, every wrong decision comes at a price. Businesses often lack data on actual leadership capabilities, turning important decisions into a gamble. →Make data-driven organizational human decisions.

WHEN IS SELI NEEDED?

What makes SELI different

01

Vietnam’s first EQ Leadership system, designed for local leadership realities

02

A structured leadership system built from management insights of the world’s leading universities — Harvard, Oxford, and Cornell

03

Artificial Intelligence (AI) & Advanced Behavioral Decoding

04

From Assessment Scores to a Transformational Journey

Hear it from

our partners

We’re trusted by leading educational institutes, NGOs, startups and corporates to strengthen leadership and create changes in their businesses and society.

Frasers
Vietinbank
Nam Dược
De Heus
Be
Fossil Group
Sanofi
Gameloft
JW Marriott
Boehringer Ingelheim
Brother
VinaCapital Foundation
USAID
Got It
Miss Universe Vietnam
MediGroup
American Chamber of Commerce
Vietsuccess
Techfest
RMIT University
Recto
MARI
Santen
Fulbright
TopCV
ACCA
Pearl Global
AKYN
Obama Foundation
Teach for Vietnam
Bizzi
PMAX
Vietnam Australia International School
Make It Vietnam
International University
Founder Institute
FPT University
MUFG
Gamuda Land
Hachi Hachi
IPSEN
Fusion lodgis
Vietcombank
German Business Association
RMIT
Heineken
VNG
Sun Life Financial
techcombank
Giao Hàng Nhanh
Ampersand Management
OCB BANK
DKT
Singapore Leaders Network
TRB Chemedica
Imperial Tobacco
GreenYellow Vietnam
VNDirect
EuroCham
Women in Business Sector Committee of Eurocham

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